NanoFlick — Shot-by-Shot Video Guide
Classic Advertisement
Use this guide to quickly create a video for TikTok, YouTube, Instagram, etc.
6 shots 01:00 NanoFlick
📺About This Video Story
Strategically outlined ad, using marketing best practices for building an effective selling story.
How to Make a Great Video
Shoot each of the shots and keep the duration to the bare minimum. We've included instructions for each shot to create a short, fast-moving video your friends and followers will love. When you're finished shooting, just combine all the shots and you're done.
Find this template in the free NanoFlick app.
Video Shot List
ShotDescriptionLength
1
The Hook
00:10Start strong with a silly or provocative image or situation related to the customer problem. Be shocking or outrageous. You need to get attention fast.
2
Problem
00:10Describe the problem your product or service addresses. No buzzwords. Don't talk about the solution yet - that's the next shot.
3
Solution
00:10Describe your product or service and show it in use. Or show the benefit. Use plain language.
4
Benefits
00:10Describe how it solves the problem. How does it make life better?
5
Avoid Objections
00:10Respond to concerns. Show that others are using it. Get testimonials. Mention well-known customers or examples of success.
6
Call to Action
00:10Tell them where to go and what to do. Add website using the "Titles" feature (edit this shot after you shoot it). Or use custom endslate when sharing.
Top Video Tips
Keep it short...
...then cut it even shorter. Usually under 90 seconds for a serious video; under 30 for a fun one.
Keep it moving
Make sure each shot has a point...and get to it fast! No fluff or filler.
Tell a story
Stories need structure. Make sure you've got a beginning, middle and end.
Know the audience
Family will watch a 2:00 video. Everyone else gets bored after 45 seconds.
Focus on people
Go easy on transitions, filters, etc. The best content is people relating.
Time passages
Use transitions like Dissolve or Dip-to-Black to indicate passage of time
Video Timeline
Timeline
This story template (and hundreds more) is built into the free NanoFlick iOS app. Download now for the fastest, easiest way to get this done. It'll coach you through every shot and automatically assemble your video for instant sharing — no editing required.
