NanoFlick — Shot-by-Shot Video Guide
Use this guide to quickly create a video for TikTok, YouTube, Instagram, etc.
Shoot each of the shots and keep the duration to the bare minimum. We've included instructions for each shot to create a short, fast-moving video your friends and followers will love. When you're finished shooting, just combine all the shots and you're done.
Find this template in the free NanoFlick app.
Say what your product or service is succinctly, then add the most impressive detail. It can be scale, customers, investors, team members, media coverage, etc.
Give a BRIEF narrative of how this got started and how you make lives better.
Define your market and say how big it is. "We serve all working moms with school-aged kids. They'll spend over $4 billion in the U.S. this year on services like ours."
Describe why your solution is needed: how people do things without your solution and why that's a problem.
Provide more detail on your solution and how it works. Use illustrations or a demonstration. Focus on BENEFITS not features.
How does your solution compare with competitors and substitutes? Use a chart or illustrations or show your competitors' offerings.
Create urgency. Why is now the right time for your solution? If people have gotten along fine in the past without it, what has changed?
Describe the culture and key leaders. Why are YOU uniquely suited to realize this opportunity? Be specific.
Give a brief recap of the most salient and impressive points. Show the product or benefits again.
Ask the viewer for specific help: try the product, spread the word, send their ideas, etc. Be specific with only ONE ask.
Keep it short...
...then cut it even shorter. Usually under 90 seconds for a serious video; under 30 for a fun one.
Keep it moving
Make sure each shot has a point...and get to it fast! No fluff or filler.
Tell a story
Stories need structure. Make sure you've got a beginning, middle and end.
Know the audience
Family will watch a 2:00 video. Everyone else gets bored after 45 seconds.
Focus on people
Go easy on transitions, filters, etc. The best content is people relating.
Time passages
Use transitions like Dissolve or Dip-to-Black to indicate passage of time
Multiple angles
Using multiple short shots with different angles is better than one longer shot.
Start wide...
...then move closer on subsequent shot for the scene.
This story template (and hundreds more) is built into the free NanoFlick iOS app. Download now for the fastest, easiest way to get this done. It'll coach you through every shot and automatically assemble your video for instant sharing — no editing required.
