NanoFlick — Shot-by-Shot Video Guide
Doritos Ad: For The Love Of The Crunch
Use this guide to quickly create a video for TikTok, YouTube, Instagram, etc.
About This Video Story
Showcase the sensory experience of eating Doritos through a satisfying progression from craving to consumption. Make the crunch, texture, and triangle shape heroes. Your creativity: the setting, character style, and unique way you visualize the perfect Doritos moment.
How to Make a Great Video
Shoot each of the shots and keep the duration to the bare minimum. We've included instructions for each shot to create a short, fast-moving video your friends and followers will love. When you're finished shooting, just combine all the shots and you're done.
Find this template in the free NanoFlick app.
Video Shot List
ShotDescriptionLength
1
The Craving
00:05Show the character in context where they might eat snacks (gaming, studying, hanging out, working). Character might look at camera (breaking fourth wall is ok) or be absorbed in activity. Doritos not yet visible.
2
The Reveal
00:03Doritos bag enters frame or is retrieved. Bag held at angle with logo clearly visible. Make it satisfying: pull from backpack, grab from pantry, handed by friend. Movement should feel deliberate.
3
The Anticipation
00:03Show the physical act of opening, emphasizing foil/plastic sounds. May show interior of bag briefly—orange chips visible. Camera may move closer as bag opens. Build anticipation through sound and visual focus.
4
Reaching In
00:03Close-up: show hand going fully inside, possibly sorting through chips to find perfect one. Orange cheese dust may be visible on fingers already. Maintain crinkle sounds. This is methodical, savoring the moment.
5
Chip Reveal
00:02The extreme close-up product hero shot: angle the chip to emphasize texture & seasoning. Use a triangle chip and rotate in the light slightly.
6
Sensory Explosion
00:02Medium close up of person's face, biting the chip. Emphasize the CRUNCH sound.
7
The Reaction
00:03Capture genuine pleasure reaction—not over-acted. Eyes may close briefly in satisfaction, head may nod. For spicy variants, might show heat reaction (positive, not negative). Sell the eating experience.
8
Can't Stop
00:03Medium shot of the moment after, with cheese dust on the fingers. May show character offering bag to friend, or clutching it protectively. Demonstrates chips are worth having.
9
Brand Hero Shot
00:02Finish with the bag prominent in the foreground of the scene while you crunch a chip close to the mic. Add a "For The Bold" tagline (text overlay or voiceover). Hold minimum 1.5 seconds.
Top Video Tips
Keep it short...
...then cut it even shorter. Usually under 90 seconds for a serious video; under 30 for a fun one.
Keep it moving
Make sure each shot has a point...and get to it fast! No fluff or filler.
Tell a story
Stories need structure. Make sure you've got a beginning, middle and end.
Know the audience
Family will watch a 2:00 video. Everyone else gets bored after 45 seconds.
Focus on people
Go easy on transitions, filters, etc. The best content is people relating.
Time passages
Use transitions like Dissolve or Dip-to-Black to indicate passage of time
Multiple angles
Using multiple short shots with different angles is better than one longer shot.
Start wide...
...then move closer on subsequent shot for the scene.
Video Timeline
Timeline
This story template (and hundreds more) is built into the free NanoFlick iOS app. Download now for the fastest, easiest way to get this done. It'll coach you through every shot and automatically assemble your video for instant sharing — no editing required.
