NanoFlick — Shot-by-Shot Video Guide
Use this guide to quickly create a video for TikTok, YouTube, Instagram, etc.
Connect daily with your patrons and followers by sharing the inspiration and details of a signature treat. Best if hosted by a baker or chef. Try to shoot while you show the process and have a sample available to try.
Shoot each of the shots and keep the duration to the bare minimum. We've included instructions for each shot to create a short, fast-moving video your friends and followers will love. When you're finished shooting, just combine all the shots and you're done.
Find this template in the free NanoFlick app.
With the storefront/signage (or other vibrant background) behind you, show the treat (close to the camera) and tell the viewer you'll be sharing one of your favorites.
Place the treat on a your work surface and shoot a close-up, moving the camera while giving a BRIEF description.
In the kitchen, with the treat half-made and ingredients close-by, describe or demonstrate a special preparation step that demonstrates your expertise and attention to detail.
Also highlight an ingredient choice you made and why you made it. Something that adds a special characteristic or shows commitment to quality.
BRIEFLY describe how you came to develop or highlight this item. Why's it special to you? Especially good if it's a personal story or tied to the local community or ingredients.
Tell the viewer to come by to try for themselves and to see all your other favorites, all prepared with the same love and care. Then take a bite and react.
Keep it short...
...then cut it even shorter. Usually under 90 seconds for a serious video; under 30 for a fun one.
Keep it moving
Make sure each shot has a point...and get to it fast! No fluff or filler.
Tell a story
Stories need structure. Make sure you've got a beginning, middle and end.
Know the audience
Family will watch a 2:00 video. Everyone else gets bored after 45 seconds.
Focus on people
Go easy on transitions, filters, etc. The best content is people relating.
Time passages
Use transitions like Dissolve or Dip-to-Black to indicate passage of time
This story template (and hundreds more) is built into the free NanoFlick iOS app. Download now for the fastest, easiest way to get this done. It'll coach you through every shot and automatically assemble your video for instant sharing — no editing required.
