NanoFlick — Shot-by-Shot Video Guide
Flash Sale Alert For Retail
Use this guide to quickly create a video for TikTok, YouTube, Instagram, etc.
🎁About This Video Story
Announce a special offer, discount, or promotion. Video is a great way to create urgency and drive immediate foot traffic.
How to Make a Great Video
Shoot each of the shots and keep the duration to the bare minimum. We've included instructions for each shot to create a short, fast-moving video your friends and followers will love. When you're finished shooting, just combine all the shots and you're done.
Find this template in the free NanoFlick app.
Video Shot List
ShotDescriptionLength
1
The Hook
00:06Say or show something provocative to start strong: "Your partner will thank you for this in ways you cannot imagine!" or "I'm going to convince you to toss your favorite jacket." Be fun, funny, outlandish!
2
Intro
00:06Introduce yourself in front of the store, or a vivid background inside the store. Say the name and location of the store. Best to do so while there's lots of activity in the foreground and background.
3
The Big News
00:04Look at the camera and get straight to the point! Announce the sale. For example, 'Here's why I'm talking to you today: we're having a 20% off flash sale!'
4
Show The Goods
00:05Pan across some of the items included in the sale. Create a sense of abundance and excitement. Describe the selections. You'll give a specific example in the next shot.
5
Highlight A Deal
00:06Focus on one specific product that's a particularly great deal. 'You can get this amazing jacket, usually $100, for just $80!' Move the camera around the item, or have someone model it or demonstrate.
6
The Details & Sign Off
00:06Again talk directly to the camera and clearly state the duration of the sale (e.g., 'This weekend only!') and any conditions. Thank them for watching and invite them to stop by.
Top Video Tips
Keep it short...
...then cut it even shorter. Usually under 90 seconds for a serious video; under 30 for a fun one.
Keep it moving
Make sure each shot has a point...and get to it fast! No fluff or filler.
Tell a story
Stories need structure. Make sure you've got a beginning, middle and end.
Know the audience
Family will watch a 2:00 video. Everyone else gets bored after 45 seconds.
Focus on people
Go easy on transitions, filters, etc. The best content is people relating.
Time passages
Use transitions like Dissolve or Dip-to-Black to indicate passage of time
Video Timeline
Timeline
This story template (and hundreds more) is built into the free NanoFlick iOS app. Download now for the fastest, easiest way to get this done. It'll coach you through every shot and automatically assemble your video for instant sharing — no editing required.
