NanoFlick — Shot-by-Shot Video Guide
Use this guide to quickly create a video for TikTok, YouTube, Instagram, etc.
Take your viewers behind-the-scenes, to see the equipment, ingredients, staff and care that go into every meal. Make it personal by commenting on special equipment or dishes, introducing staff, and sharing background or anecdotes, as well as tips for dishes and specials.
Shoot each of the shots and keep the duration to the bare minimum. We've included instructions for each shot to create a short, fast-moving video your friends and followers will love. When you're finished shooting, just combine all the shots and you're done.
Find this template in the free NanoFlick app.
Introduce yourself and welcome viewers with a brief shot of exterior. Try to include signage. Make sure you mention the restaurant name and location, and that you'll be taking them behind-the-scenes.
Show the dining room as you describe the style & cuisine.
Show more of the interior. Say what the restaurant is best known for.
Now walk through the kitchen, narrating the layout and the different stations. Don't go into too much detail; this is just the overview shot.
In the refrigerator, freezer or prep space, mention some of the ingredients, how you source them and what you look for. Mention the care taken in selecting them, and highlight a few dishes.
Show the staff working on prep. Highlight the detail, precision and care. Introduce a staffer and have them BRIEFLY share their background and favorite dish.
Show the cooking process, again interacting with the staff.
Show a dish being prepared and completed before serving. Comment again on the attention to detail and the specifics of that dish.
Show another dish being prepared and completed before serving. Discuss the special ingredients and techniques that pull it together.
Show another kitchen area and staff, perhaps pastry, dessert, pizza oven, or bar.
Have staff around you in the kitchen if possible and say something like: "Thanks for watching! We can't wait to share our favorites with you and serve you up a great experience here."
Keep it short...
...then cut it even shorter. Usually under 90 seconds for a serious video; under 30 for a fun one.
Keep it moving
Make sure each shot has a point...and get to it fast! No fluff or filler.
Tell a story
Stories need structure. Make sure you've got a beginning, middle and end.
Know the audience
Family will watch a 2:00 video. Everyone else gets bored after 45 seconds.
Focus on people
Go easy on transitions, filters, etc. The best content is people relating.
Time passages
Use transitions like Dissolve or Dip-to-Black to indicate passage of time
Multiple angles
Using multiple short shots with different angles is better than one longer shot.
Start wide...
...then move closer on subsequent shot for the scene.
This story template (and hundreds more) is built into the free NanoFlick iOS app. Download now for the fastest, easiest way to get this done. It'll coach you through every shot and automatically assemble your video for instant sharing — no editing required.
