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Story TemplatesNonprofit Testimonial

NanoFlick — Shot-by-Shot Video Guide

Nonprofit Testimonial

Use this guide to quickly create a video for TikTok, YouTube, Instagram, etc.

7 shots 00:48 Bill

💬About This Video Story

Spread the word on a favorite nonprofit you donate your time and/or money to, and encourage others to consider doing the same. It's best to shoot this at one of the organization's events.

MessageSmall Biz

How to Make a Great Video

Shoot each of the shots and keep the duration to the bare minimum. We've included instructions for each shot to create a short, fast-moving video your friends and followers will love. When you're finished shooting, just combine all the shots and you're done.

Find this template in the free NanoFlick app.

Video Shot List

ShotDescriptionLength
1

Introduction

00:05

In front of a relavant background, introduce yourself and say you wanted to talk about one of your favorite nonprofits, then say the name of the organization.

2

About The Organization

00:08

Describe the organization: their mission, their approach and operating principles..

3

The "Why Them" & "Why Now"

00:08

Share briefly about why the team is uniquely qualified for the mission, and why the mission is uniquely needed at this moment.

4

Why And How You Give

00:08

Describe why their work is meaningful to you, and how you've helped them. Share personal details on both.

5

The Strongest Point

00:08

Share the most impressive or credible achievements for the organization: key metrics, accomplishments, donors or validation.

6

Invitation To Learn More

00:08

Now make the appeal to the viewer to consider donating their money, time and/or talent, or at least just learning more. Give them a website to visit or other next step.

7

Thanks & Sign Off

00:03

Thank the viewer for watching, then say goodbye.

Top Video Tips

Keep it short...

Keep it short...

...then cut it even shorter. Usually under 90 seconds for a serious video; under 30 for a fun one.

Keep it moving

Keep it moving

Make sure each shot has a point...and get to it fast! No fluff or filler.

Tell a story

Tell a story

Stories need structure. Make sure you've got a beginning, middle and end.

Know the audience

Know the audience

Family will watch a 2:00 video. Everyone else gets bored after 45 seconds.

Focus on people

Focus on people

Go easy on transitions, filters, etc. The best content is people relating.

Time passages

Time passages

Use transitions like Dissolve or Dip-to-Black to indicate passage of time

Multiple angles

Multiple angles

Using multiple short shots with different angles is better than one longer shot.

Video Timeline

Timeline

NanoFlick

This story template (and hundreds more) is built into the free NanoFlick iOS app. Download now for the fastest, easiest way to get this done. It'll coach you through every shot and automatically assemble your video for instant sharing — no editing required.

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