NanoFlick — Shot-by-Shot Video Guide
Retail Store Overview For Google Maps
Use this guide to quickly create a video for TikTok, YouTube, Instagram, etc.
🌎About This Video Story
Structured overview following SEO optimal guidelines to best position you on Google and their Maps. Google maps limits the length so pay attention to shot lengths. Save the final video to your camera roll then upload to the Google Maps app.
How to Make a Great Video
Shoot each of the shots and keep the duration to the bare minimum. We've included instructions for each shot to create a short, fast-moving video your friends and followers will love. When you're finished shooting, just combine all the shots and you're done.
Find this template in the free NanoFlick app.
Video Shot List
ShotDescriptionLength
1
Exterior
00:02Briefly shoot the outside of store. While shooting, greet viewers and say the name and location. It's best to have the store sign visible behind you.
2
Entrance
00:03Show the interior as you enter, commenting on the products & services available.
3
Interior (1)
00:03Show a section of the store's offerings, commenting on your what's shown.
4
Interior (2)
00:03Show a different section or different angle of the store's offerings, commenting on your favorites.
5
Favorite Products Or Services
00:04Show a close-up of 1-2 individual products that are your favorites. Give a VERY BRIEF overview.
6
Interior (3)
00:03Show a different section or different angle of the store's offerings, commenting on what the store is known for (service, a particular product line, hours, convenience).
7
The Staff
00:02Show the staff helping customers.
8
Summary
00:05Outside the front (with signage showing behind you if possible), summarize the store and encourage the viewer to visit.
Top Video Tips
Keep it short...
...then cut it even shorter. Usually under 90 seconds for a serious video; under 30 for a fun one.
Keep it moving
Make sure each shot has a point...and get to it fast! No fluff or filler.
Tell a story
Stories need structure. Make sure you've got a beginning, middle and end.
Know the audience
Family will watch a 2:00 video. Everyone else gets bored after 45 seconds.
Focus on people
Go easy on transitions, filters, etc. The best content is people relating.
Time passages
Use transitions like Dissolve or Dip-to-Black to indicate passage of time
Multiple angles
Using multiple short shots with different angles is better than one longer shot.
Start wide...
...then move closer on subsequent shot for the scene.
Video Timeline
Timeline
This story template (and hundreds more) is built into the free NanoFlick iOS app. Download now for the fastest, easiest way to get this done. It'll coach you through every shot and automatically assemble your video for instant sharing — no editing required.
